Alphabot Case Study
Impressions from 300+ Organic Posts
1,000,000+
Impressions from 3 Sponsored Posts
100,000+
Announcement post Impressions
240,000+
Outcomes
Objectives
1. Wake up the existing Alphabot audience.
2. Build excitement about Alphabots next big more in web3.
Strategy
Summary: We sponsored the 3-5 top web3 KOLs, their content included the tagline, “[X] days in the trenches”. Each KOL QRT the last with the tagline and a screenshot of their days on alphabot.
Why?… The market sucked at the time, “trenches” is a powerful narrative when the market is bad. We believed in times like these people like to reflect on their perseverance. As such we believed this messaging narrative is an arbitrage marketing opportunity that could go viral.
Strategy
Summary: We will sponsor 3-5 top web3 KOLs, their content will include the tagline, “[X] days in the trenches”. Each KOL will QRT the last with the tagline and a screenshot of their days on alphabot.
Why?… The market sucks rn, “trenches” is a powerful narrative when the market is bad. We believe in times like these people like to reflect on their perseverance. As such we believe this messaging narrative is an arbitrage marketing opportunity that could go viral.
Content Visualization
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Content Visualization
Alphabot
Case Study
Impressions from 300+ Organic Posts
1,000,000+
Impressions from 3 Sponsored Posts
100,000+
Announcement post Impressions
240,000+
Outcomes
Objectives
1. Wake up the existing Alphabot audience.
2. Build excitement about Alphabots next big more in web3.
Strategy
Summary: We sponsored the 3-5 top web3 KOLs, their content included the tagline, “[X] days in the trenches”. Each KOL QRT the last with the tagline and a screenshot of their days on alphabot.
Why?… The market sucked at the time, “trenches” is a powerful narrative when the market is bad. We believed in times like these people like to reflect on their perseverance. As such we believed this messaging narrative is an arbitrage marketing opportunity that could go viral.
Strategy
Summary: We will sponsor 3-5 top web3 KOLs, their content will include the tagline, “[X] days in the trenches”. Each KOL will QRT the last with the tagline and a screenshot of their days on alphabot.
Why?… The market sucks rn, “trenches” is a powerful narrative when the market is bad. We believe in times like these people like to reflect on their perseverance. As such we believe this messaging narrative is an arbitrage marketing opportunity that could go viral.
Content Visualization
Ready to realize your potential?
If you want to benefit from impactful content partnerships R3ACH is your solution. Join the other 50+ creators and brands that are benefiting from our network.
Get In Touch
Content Visualization