Outcomes
480,000+
Impressions
30,000
Mirra users scouted
Objectives
The key objective was flywheel growth. We measured impressions and user growth as key KPIs
Summary
Mirra approached R3ACH with an innovative marketing flywheel. They were seeking to partner with the best possible creators to help them solve the cold start program. The core thesis was if we get organize partnerships with the best creators to help us get from 0 → 1, then our marketing flywheel will get us from 1 → 10.
Through R3ACH we organized advisory partnerships with top R3ACH KOLs including Wale, Zeneca, and ICOBeast to help shape and market Mirra.
Content Visualization
If you want to benefit from impactful content partnerships R3ACH is your solution. Join the other 50+ creators and brands that are benefiting from our network.